We take pride in the great relationships we create with our members at Shift Workspaces. This month we are highlighting the team from Vinyl Me, Please from Shift Bannock. Continue reading to find out all about the unique products and services VMP offers.
How would you describe VMP to someone who had not heard of you before?
VMP is a community of explorers and storytellers seeking tangible music We offer a monthly record subscription, an online record store with exclusive pressings, and a multitude of editorial content and events. There’s no algorithm: just people picking albums they think everyone should own and care about.
What about your industry motivates and excites you?
One of the biggest joys of our jobs is supporting artists through our vinyl products and online Magazine — everyone from Usher to St. Vincent to unsigned artists (via our Rising program). We work directly with management teams and labels to honor their music via the vinyl format and support the record with editorial content such as interviews with the artists, photo essays, and a robust digital marketing campaign that introduces new fans to their music.
Another thing that motivates and excites us is vinyl resurgence. Being a leader and integral part of the vinyl resurgence poses exciting opportunities, yet also challenges us to overcome obstacles as we scale our customer base and vinyl production. It’s a very exciting time to be producing vinyl and, in many ways, leading the charge.
Over the past 8 years, we’ve cultivated an audience of music superfans who trust our curation and are open to exploring new music spanning all decades and genres. This makes our job really fun.
What does the VMP team enjoy doing in their free time?
The VMP team attends a lot of live music (sometimes all together!), listening to records, and exploring our various cities since we’ve become a remote workforce.
What drew you to Shift Workspaces and how has it helped your team?
Like many businesses, VMP became a fully remote company during the pandemic. Once COVID-19 vaccines were readily available, we were looking for a space to come back together to continue developing relationships with each other, which in turn makes us a stronger team. Shift has been a great place to facilitate that reunion and professional development.
What do you see for the future of VMP?
We hope to continue to trailblaze the vinyl resurgence and create solutions for the music industry as demand continues to grow. As music lovers, we all have our list of dream artists that we’d love to partner with and hope to one day make our vinyl wishlist come true with VMP exclusive pressings and partnerships.